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Creativity in Business - Self-Directed Courseware Ref: CCB

Duration:
One day

Description:
This book will walk you through lessons and techniques to uncover your creative potential, learn blocks and blockbusters to creativity, become a confident and innovative problem-solver, and help build a climate for creativity. Everyone has untapped creativity waiting to be released! This book will help you uncover more of your innate creative potential and teach you how to access your creativity at will. Anyone can develop the skills to become a better idea-generator and innovative problem-solver.

Table Of Contents:

Section 1: Getting Started
What Is Creativity?
Everyone Is Creative
Your I.Q. Is Not Your C.Q.

Section 2: Creativity Blocks and Blockbusters
You Were Born to Be Creative
Blocks and Blockbusters to Creativity
Block 1: Negative Attitude
Block 2: Fear of Failure
Block 3: Excessive Stress
Block 4: Following the Rules
Block 5: Making Assumptions
Block 6: Over-Reliance on Logic
Block 7: Believing You Are Not Creative
20 Ways to Develop Your Creative Potential

Section 3: Techniques for Idea Generation
What Did You Learn in School?
Letting Go of Preconceptions
Idea-Generating Questions
Different Points of View
Split Brain Theory
Balancing Your Brain Functions
Whole-Brain Problem Solving
Intuition
Phases of Creativity
Metaphorical Thinking
Using Analogies
Visual Thinking

Section 4: Group Creativity
Managing for Creativity
Idea Killers
Idea Growers
Eight Ways to Increase Your Team¿s Creativity
The P-P-C Technique
Humorous Warm-Ups
Brainstorming
Brainwriting
Forced Connections

Section 5: Innovation and Practical Solutions
The Politics of Creativity
Strengthening Your Presentation
Basic Considerations in Selling an Idea
My Personal Assessment and Action Plan 

Price: (7 or fewer items) £9.95 (Excluding VAT at 20%)
Price: (8 to 19 items) £9.45 (Excluding VAT at 20%)
Price: (20 or more items) £8.96 (Excluding VAT at 20%)

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