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Better Business Writing - Self-Directed Courseware Ref: CBBW

Duration:
One day

Description:
After completing this book, you will have the critical skills to improve your spelling, punctuation, usage and style, while avoiding the pitfalls of business writing, and creating persuasive and more effective memos and letters. Ten key techniques for effective communication will help you grow more confident in your ability to express yourself clearly. Good business writing is as important as ever. Being able to recognize and correct problems, avoid redundancies, and define your communication goals are all critical factors for effective business writing.

Table Of Contents:

Part 1: Back to Basics
Mastering Spelling, Punctuation, and Usage
Six Tips for Better Spelling
Punctuation Pointers
Word Usage Quiz

Part 2: Choosing Your Words Carefully
Sharpening Your Writing Style
Deleting (Unnecessary) Redundancies
Forming Parallel Construction
Recognizing Cliches
Avoiding Sexist Language

Part 3: Improving Your Business Writing
Strengthening Your Memos
Using E-Mail Effectively
Ten Tips for a Better Memo
How to Begin

Part 4: Writing for Special Circumstances
Special Kinds of Business Writing
Conveying Bad News Tactfully
When the News Is Especially Sensitive
Writing Persuasively
Using the Motivated Sequence Outline

Part 5: Know Your Audience
Identifying Communication Styles
Sensor/Action Style
Thinker/Process Style
Feeler/People Style
Intuitor/Idea Style
Writing to Specific Styles
Ten Techniques for Effective Communication
Voluntary Learning Contract
Answer Keys
Additional Reading 


Price: (7 or fewer items) £9.95
Price: (8 to 19 items) £9.45
Price: (20 or more items) £8.96


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Better Business Writing Instructor Edition Ref: CBBWIE

Duration:
One day

Description:
This training program is designed to help you acquaint others with the skills necessary to improve their business writing. In this course, participants will review the basics of spelling, punctuation, and usage; learn tips for sharpening their writing styles; explore ways to improve business memos, e-mails, and letters; practice writing bad news and writing to persuade; and learn how understanding personality types can improve business communication.

Table Of Contents:

INTRODUCTION
Welcome and Introductions
Learning Objectives and Agenda

MODULE 1: BACK TO THE BASICS
Assessing Your Skills
Back to Basics
Spelling Review
Punctuation Pointers
Exercise: Spelling and Punctuation
Word Usage
Break

MODULE 2: CHOOSING YOUR WORDS CAREFULLY
Sharpening Your Writing Style
Redundancies and Parallel Construction
Clichés and Sexist Language
Exercise: Honing Your Skills

MODULE 3: IMPROVING YOUR BUSINESS WRITING
Memo Writing
Using E-Mail Effectively
Exercise: Better Business Letters

MODULE 4: WRITING FOR SPECIAL CIRCUMSTANCES
Writing About Bad News
Exercise: Breaking the Bad News
Writing Persuasively
Exercise: Catching the Reader's Attention
Break

MODULE 5: KNOWING YOUR AUDIENCE
Communication Styles
Practice: Putting Your Skills to Work

CONCLUSION
Wrap-Up
Learning Objectives Review
Course Evaluation 


Price: £17.95


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